Shoppable Selection #1: Curated Basics For Men

Curated basics for men - the first in our series of shoppable selections.

Calm. Reliable. Put together. Approachable.

This is how you see yourself and this is how you‘d like to be perceived by others, whether they are people you‘ve just met or ones that are around you all the time. Fair enough.

We agree that you should be in full control of the image you’re projecting. And we believe that the most effective way of doing that is to have a curated basic wardrobe.

Imagine this: you open your closet in the morning, you start pulling out things at random and by the time you walk out the door, you look exactly like you want to. That‘s because everything that made its way into your wardrobe is consistent, evergreen and completely independent of trends.

To achieve this, start with a set of versatile gray clothes like the ones we‘ve curated below and build your basic wardrobe around them.

Scroll down to read and shop.


Crewneck T-shirt

First up: the gray T-shirt.

Wear one with chinos, sneakers and a bomber jacket for an office look or with shorts, a denim jacket and a pair of Converse for a casual look.

And, given how essential and versatile they are, you could stock up on multiple gray T-shirts. They could even be exactly the same style – you‘ll always find a use for them.


Slim Fit Jeans

Denim jeans need no introduction. Their durability is unmatched and they are decidedly ubiquitous.

Here lies the opportunity: in a world where everybody‘s wearing blue jeans, showing up in a pair of dark gray jeans will instantly render you as modern and well-dressed.

Make these your workday morning no-brainer and pair them with rich tones of burgundy or camel once in a while, whenever you feel like switching things up.


Slim-Fit Chinos

Arguably more graceful and more comfortable than denim, gray chinos are pants you can wear any time you go out. Walking the dog? Chinos, T-shirt and hoodie. Lunch with a colleague? Chinos, T-shirt and blazer. Date night? Chinos, light sweater and coat. Simple.

Just keep in mind that, with chinos, a good fit is essential. The rule of thumb here is that they should stay on without needing a belt, yet it should not feel like they’re about to pop if you bend your legs.


Basic Sweatshirt

Inspired by athletic apparel, the sweatshirt has a timeless appeal. Perfect for weekends, off days and afternoons when you just want to kick back and relax, a sweatshirt is easy to style with everything else you have in your closet. Pair it with matching sweatpants for the ultimate comfortable look or layer it under down jackets or overshirts for endless versatile looks.


Converse High Tops

And, finally, you could ground your everyday outfits with a classic pair of gray high-top sneakers.

These shoes will work in most urban contexts and will seamlessly become your favorites – there’s a reason why they’re called basics, after all. But make no mistake, they do deserve their icon status a hundred times over.

Wear them with sweatpants and an oversized hoodie if you’re going for a laid back look or with jeans, a rollneck T-shirt and a leather jacket when you want to power up.

Bonus Tip: Numbers

To shake up your current wardrobe, pick out the following:

  • 2 light gray T-shirts
  • 1 dark gray T-shirt
  • 1 pair of dark gray jeans
  • 1 pair of dark gray chinos
  • 1 light gray sweatshirt
  • 1 pair of dark gray Converse

These could become the core of your curated basic wardrobe. You could pair them with each other and with colored clothes that you already have. And, gradually, you could expand this core to include more of each type, or even additional types like button-down shirts and outerwear.


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